We have user demographics and usage statistics for seventeen different countries and regions, with diverse infographics. (Statitsa, 2018) Consumer Behavior and Mobile Usage Statistics. If you work in this area, this information will definitely come in handy for you in 2019. There were 204 billion apps downloaded in 2019 and the average person has 40 apps installed on the phone. This website uses cookies to improve your experience while you navigate through the website. Daily mobile app usage in China Q3 2018-Q2 2019, by average number of hours Statista is a great source of knowledge, and pretty helpful to manage the daily work. There are 5.11 billion unique mobile users worldwide in 2019, and 2.71 billion of them use smartphones. More than 5 billion people in the world own mobile devices. To compare, it took almost 45 years for landline phones to reach the same distribution rate (Mobify.com). By the End of 2019, the Market Share Mobile Users Marked 53.29%, Desktop Market Share was 43.99%, While Market Share for Tablet Usage was 2.72%. This is a 35% jump from 2016 and today, around half of our time spent on mobile is devoted to these apps. 80% within 1 week – AndrewChen / Quettra: New data shows losing 80% of mobile users is normal 25% after a single use – ReCode: One in Four Mobile apps are abandoned after a single use Approximately 4 out of 5 Americans currently shop online. Our team is ready to implement your ideas. By 2020, customers will use mobile wallets more often than bank cards to pay for merchandise and services (WorldPay). For the entire world, Asian countries are leading in mobile payments, being ahead of the other parts of the world by a large margin. According to App Annie’s forecast, advert views by users will become the main monetization strategy for more than 60% of all mobile apps in 2019. You also have the option to opt-out of these cookies. As the number of app downloads, mobile users, and mobile devices worldwide are projected to substantially increase well past 2020, it’s clear how integral mobility is to our society. 194 billion mobile phone apps were downloaded in 2019. Kids get their first mobile device around the age of 12. Under these circumstances, the main conclusion to make is that it is crucial for any business to take advantage of mobile market to ensure growth and expansion. Indeed, almost 50% of all internet traffic in 2018 came via a mobile app. An even more significant number of adults use their smartphones to research the products or services they’re about to pay for. 80% of people use Pinterest on mobile. 2. WhatsApp was the lead messenger app with 1.6 Billion active users monthly. ... Top banks with mobile apps. The average person uses 9 mobile apps on a daily basis and 30 apps in a month. Just last year, the number of global downloads for apps on the major app stores like Google Play and Apple App Store increased from 178 billion in 2017 to 194 billion in 2018. App Usage Statistics – Number of App Installs & Actual Usage. 60% female users play games on their phone daily in contrast to 47% of male users. 80% of apps are uninstalled within 1 week. Mobile app statistics application will tracker your daily mobile app usage or app usage time. Mobile usage statistics. It's hard to ignore a stat like that - but there's more to app usage trends than just the top line data. While games download stats are dominated by casual games (82% of downloads), it’s a very different story when it comes to usage. I have collected interesting statistical data on mobile applications for you. According to analysts, the game Fortnite Battle Royale was among the most successful mobile apps in 2018. Out of that 40 apps, 89% of the time is split between 18 apps. (CoSchedule Blog, 2018) The most popular mobile messenger app globally as of July 2018 is WhatsApp. Early in 2019, the share of Android apps was 75.16%, iOS – 21.98% (Statcounter). Gaming apps account for 80% of all app revenue. By 2020, VR & AR will become independent industries. The Apple App Store has 2.2 million apps available for download. Mobile banking trends in 2019. Almost half of the small businesses own a mobile app. It’s all about the money Not surprisingly, people are still digging the free stuff. 57% of users will not recommend a business with a poorly designed mobile site. (Source: Data Reportal) 100 million people have started using smartphones in the past year. We spend 3.1 hours a day consuming media (videos, pictures, etc.) We also use third-party cookies that help us analyze and understand how you use this website. Almost 9 in 10 smartphone users are not absolutely certain of the specific brand they want to buy when looking for information online. This number has increased over the past 6 years by 42%. Facebook users log in this social network, using a website or a mobile app, 8 times during the day on average (Smart Insights). There are 2.8 million apps available for download on the Google Play Store. According to a comScore report, users spend 69% of their time on average using their smartphones when consuming media. These cookies do not store any personal information. The number of mobile app downloads each year has been steadily increasing. The mobile era is also largely the app era, with mobile apps now dominating our time and web usage. About 48% of mobile apps take 4 to 6 months of development time (MobileAppDaily). Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. 1. In the third quarter of 2018, the total number of mobile applications in the App Store and Google Play reached 4.1 billion. It is expected that the total amount of payments made using mobile devices will reach $503 billion by 2020 (BI Intelligence). Mind that data on Chinese manufacturers’ app stores is not taken into account. Compared to last year, the number of transactions increased by 57% (Adobe Digital Insights). Security is the number one problem for those who want to make widespread mobile payments (Pewtrusts). With many preferring to use a mobile app than visiting a website, fitness coaches and similar entrepreneurs can deliver their services and acquire new clients via an on-demand app designed for such a purpose. During the 2018 holiday shopping period (from Nov. 1 to Dec. 19), the volume of mobile transactions hit a new record, reaching more than $33 billion. 1. As of the third quarter of 2019, there were 2.47 million apps on Google Play and 1.8 million apps on the Apple App Store. Subscribe to Social Media Today to get the must-read news & insights in your inbox. These cookies will be stored in your browser only with your consent. (Source) 3. 8. The number of downloads is increasing as well, largely due to the growing Asian markets and markets in other developing countries (App Annie). Security remains the most important challenge for developers, but more than 50% of customers are not ready to add any budget to solve data protection issues (Gartner). #1. Apps users potentially underreport how often they check apps. Technology companies from China created half of the top 10 mobile apps, which generated the majority of the income for the App Store (Business Insider). More than 1.2 billion people in the world access the Internet from their smartphones. We use cookies to ensure you get the best experience on our website. Mobile Marketing Statistics We Encountered in 2018. In 2019, 1/6 of the total media content consumed by users will consist of online videos viewed on mobile device screens (App Annie). Regardless of what you are – a mobile app developer or a customer who uses a product to solve certain business issues – this statistical data will definitely be useful for you. A key point of note - while the average person now has around 80 different apps installed in their phone, only 9 of those apps see daily use. This number, however, is likely higher because people often struggle with estimating their own behavior, especially when it comes to mobile app usage. In fact, we’re not sure where the time is coming from, but US customers spent 10 percent more time on mobile devices in 2018 compared to 2017 . © 2013-2019 | Lvivity LLC. In fact, in 2019, over 19 billion mobile apps were downloaded in the country, compared to just over six billion in 2016. This statistic presents the number of mobile apps installed by mobile users in the United States as of the third quarter of 2019. Using app usage limiter application will force you to limit your usage of your mobile data. The largest percentage of respondents (32%) say they check mobile apps on their phone 1 to 10 times a day. The latest messaging app usage statistics show that WhatsApp has 2.0 billion users worldwide and Facebook Messenger 1.3, WeChat is just behind with 1 billion. (Source) 2. ( statcounter.com ) More than half of the global web traffic was from mobiles. This category only includes cookies that ensures basic functionalities and security features of the website. Comment document.getElementById("comment").setAttribute( "id", "ac0206b8d7e9ad01c7b6f2d9914f94d6" );document.getElementById("dcfbdc53cc").setAttribute( "id", "comment" ); How to Build a Successful Mobile App: Step by Step Guide (12 Essential Steps), 7 Best Practices for Successful Offshore Software Development, ASP.NET Zero is an Effective Solution for Creating Web and Mobile Apps, How to Make Apps for Children: Tips for Developing, Designing and Monetizing, 9 Reasons Why to Outsource your App Development to Ukraine. This means, more than half of those apps remain unused. By the end of 2018, consumers will have spent more than $106 billion globally with the main app stores, App Annie has reported, with that figure expected to grow to $156.5 billion by 2022 . To compare, it took almost 45 years for landline phones to reach the same distribution rate (Mobify.com). Among European countries, the UK is the leader in mobile payments – 74% of the population uses mobile devices to make payments and manage finances (Mobile Payments World). That's why TechJury put together this infographic, which provides a huge listing of various app usage stats. Mobile apps improve brand image and boost customer loyalty. The number of mobile device usage scenarios is growing, and more and more people are using them not only for entertainment and content consumption, but also for paying for merchandise, services, and solving a variety of work-related tasks. While inside a physical store, 80% of buyers used their smartphones to search for feedback on the product they were interested in or to compare prices from different sellers. Therefore, the real numbers are even higher: Facebook software products gained the lead among non-gaming apps by the number of installations. Mobile apps are projected to hit $188.9 billion in revenue by 2020. Contact us to discuss the details and we'll tell you how we can help you. This makes WhatsApp, the most preferred messenger app in the world in 2019. 46% of users have the Facebook app on their home screens. People make more than 15 million trips every day using this service, and their total number exceeded 5 billion over the entire time (Business of Apps). The competition is getting frantic, but the market continues to grow (Statista.com). To better understand why, let’s first go over some mobile device usage statistics 2018 strategies made use of, and then some statistics you’ll need for 2019. … Want to share a company announcement with your peers? This number has increased over the past 6 years by 42%. In 2018, the Apple App Store and Google Play recorded 113 billion downloads of games and apps worth $76 billion, which is respectively 10% and 20% more than the previous year (App Annie). Global app store consumer spend reached $101 billion in 2018, up 75 percent from 2016. Published by Sandhya Keelery, Oct 16, 2020 As a community-oriented society, it comes as no surprise that chat and social networking apps are widely popular in India. It's simple. 4. Mobile App Usage Statistics More than 1.2 billion people in the world access the Internet from their smartphones. With the use of app usage metrics everyone will know about the app usage limit that how much I will use this application with the help mobile app usage metrics. Mobile banking usage statistics. 92% of Americans believe that cell phone addiction is real. Mobile Usage Statistics Among Gen Z And Teenagers “When I got a phone, it was really important socially. The free newsletter covering the top industry headlines, By signing up to receive our newsletter, you agree to our, The Two Must-Have Pillars of Email Marketing for Retail Brands, 2020 Audience Insights for B2B Marketing in the Year of Disruption, Developments and Trends in Holiday Shopping, Social Media Today's #SMTLive Holiday Party. Key Mobile App Statistics Mobile apps are expected to generate $189 billion in revenue by 2020. It is mandatory to procure user consent prior to running these cookies on your website. Here you can find out all about worldwide messaging app usage. The most popular app categories in Google Play and the App Store are Games, Business, and Education (Statista): 61% of mobile users claim that they often make purchases on mobile websites and on apps that personalize data according to their location and preferences, say, based on browsing or shopping history (Thinkwithgoogle). It's hard to ignore a stat like that - but there's more to app usage trends than just the top line data. Over half of app developers from the United States and the UK employed playable ads in their app releases. That’s a 45 percent increase from 178 billion downloads in 2017. In 2019, there were 204 billion app downloads worldwide (excluding re-installs and app updates). Time spent in mobile apps: two hours and three minutes for the average American, although that is expected to climb by an additional 19 minutes by 2019. Contact us now to discuss your roadmap! Statistics of On-Demand Mobile Apps 1) Type of User For On-demand Apps. One of the most important app usage statistics to note is the fact that consumers are still spending a lot of time on mobile. Communication, surfing web pages, listening to music and watching videos are among the most common scenarios for using a smartphone for Chinese mobile users. App Annie’s State of Mobile 2020 contains stats looking back over the full year of 2019 concerning the usage time of mobile games by category. There are 2.87 million apps available for download on the Google Play Store. By 2022 app store consumer spending is projected to increase by 92 percent to $157 billion worldwid… There's a heap of insights here - check out the full infographic below. According to Visa, Europeans aged 55 to 64 use mobile banking most willingly. Uber is available in 65 countries and in over 600 cities around the world. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. A version of this post was first published on the Digital Information World blog. Your email address will not be published. By 2021, there will be roughly 7 billion mobile users worldwide. 21% of Millennials open an app 50+ times per day. 96% of Mobile Searches Are Performed on Google (NetMarketShare) Necessary cookies are absolutely essential for the website to function properly. Required fields are marked *. 52% of the world’s population are mobile internet users. App Annie’s 2019 report on mobile messaging apps statistics shows that during 2018, global users spent 685 billion hours on Social and Messaging apps. 3. All rights reserved. 49% of people open an app 11+ times each day. But opting out of some of these cookies may affect your browsing experience. As App Annie reports, this is a 45% increase from 2016. Discover announcements from companies in your industry. While reading it, you will learn about some peculiarities of using smartphones and many other facts that will be interesting and useful for you. But any business needs to truly understand the inputs needed to build and maintain a successful app. Indeed, almost 50% of all internet traffic in 2018 came via a mobile app. Focusing on just digital ads, the latest mobile marketing statistics show that digital ad spend on mobile amounted to $87.06 in 2019, which is more than two-thirds of the total digital ad spend of $129.34 billion (eMarketer, 2019). Nearly 25 percent of all mobile apps are game apps—2.5 times the number of business apps 5. We'll assume you're ok with this, but you can opt-out if you wish. The mobile era is also largely the app era, with mobile apps now dominating our time and web usage. The average smartphone user currently spends about three hours per day interacting with mobile apps, and that is 10% more than a year before, and 20% more than in 2016. 69% of all US digital media time comes from mobile apps. It was predicted to grow at a CAGR of 19.4% through 2019 until 2025 when it might be worth $226 billion. By 2022 annual mobile app downloads are projected to reach 258 billion. Over 70% of YouTube traffic is coming from mobile. 12. During 2019, the number of users who use mobile payments to pay for purchases in US stores will reach 150 million people. In 2018, in-app advertising had a market share of $67.7 billion. Again, these mobile vs. desktop internet usage statistics show that mobile is taking over as the de facto number-one most convenient way to browse the web. Worth noting in your strategic planning. on mobile. It was released in March and brought its developers more than 15 million dollars in less than a month, though it was available only for iOS at that time. 5 Most Popular AI Programming Languages in 2021, 6 Best Data Visualization Tools You Should Try, How IoT Is Enhancing the Development of Smart Cities, Your email address will not be published. Here is the list of the 2018 most popular mobile apps and games according to number of downloads and money spent (App Annie). This is more than 50% of the country’s total population (Mobile Payments World). Smartphone Usage Statistics (Editor's Choice): 2.71 billion people in the world own a smartphone in 2019. At the same time, more than half of them pay for purchases using their smartphone (Pewinternet). According to Forbes, consumers spent over $101 billion on apps in 2018, which is a 75% market increase since 2016. 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